Other
Extends: Intangible
ItemList Schema Markup
ItemList markup enables Google to display your content as a carousel in search results. It's used for listicles, product collections, recipe collections, and any page with an ordered list of similar items.
Eligible Rich Results
Carousel Rich Result
When to Use ItemList
Listicle articles Product collections Recipe roundups Ranking pages
Properties
| Property | Type | Status | Description |
|---|---|---|---|
| itemListElement | ListItem (array) | required | Ordered list of items. |
| name | Text | optional | List title. |
| numberOfItems | Integer | optional | Total count. |
| itemListOrder | ItemListOrderType | optional | Ascending, Descending, or Unordered. |
JSON-LD Examples
Product List
A list of top-rated products.
{
"@context": "https://schema.org",
"@type": "ItemList",
"name": "Top 5 Running Shoes",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://shoes.com/nike-air"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://shoes.com/adidas-ultra"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://shoes.com/asics-gel"
}
]
}Common Mistakes
Not including position numbers — each ListItem must have a position starting at 1.
Complete Guide to ItemList Schema Markup
ItemList markup enables Google's carousel rich result, displaying your listed items as a horizontally scrollable set of cards in search results. This is ideal for listicle content, product roundups, and curated collections.
Related Types
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